AED38.9 Million Raised by Charity Auction for Mother’s Endowment

A total of AED38.9 million was raised at the “Most Noble Numbers” charity auction for special numbers, with all proceeds going to support the “Mother’s Endowment” campaign launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai (may God protect him). Coinciding with the holy month of Ramadan, this initiative honors mothers by establishing a billion-dirham endowment fund to support the education of millions of individuals around the world.

Organized by Mohammed bin Rashid Al Maktoum Global Initiatives, in collaboration with Emirates Auction and with support from Dubai’s Roads and Transport Authority (RTA), Etisalat by e&, and Emirates Integrated Telecommunications Company (du), the auction attracted significant participation from both citizens and residents. Participants competed to acquire 31 special numbers, including 10 distinctive vehicle plate numbers offered by RTA, 10 special phone numbers from du, and 11 special phone numbers from Etisalat by e&.

Additionally, the Sharaf Group announced a donation of AED5 million to support the “Mother’s Endowment” campaign. This contribution comes amid the community-wide response to the initiative, which opens the door to systematic, organized, and easily accessible philanthropy for those wishing to do good in a sustainable manner. The campaign aligns with the principles of Islam, with universal human values, and with the common good of all societies. Under the umbrella of Mohammed bin Rashid Al Maktoum Global Initiatives, proceeds from this campaign fund educational projects in underserved communities, equipping millions of individuals around the world with the skills and tools they need.

This article has been translated from Arabic and is not the original content.