Most Noble Numbers Auction Supports Mothers’ Endowment with Over AED38 Million

The auction was organized by Mohammed bin Rashid Al Maktoum Global Initiatives in collaboration with Emirates Auction, and supported by the Dubai Roads and Transport Authority, etisalat by e&, and Emirates Integrated Telecommunications Company (du). A total of 31 special numbers were auctioned, including 10 special plate numbers from Dubai Roads, 10 mobile numbers from du, and 11 mobile numbers from etisalat by e&.

The proceeds will contribute to the Mothers’ Endowment campaign, which seeks to implement educational projects in underprivileged communities and provide millions of people with the tools and skills necessary to lead independent lives that preserve their dignity and ensure a decent standard of living, in partnership with several humanitarian organizations and institutions.

The auction achieved total bids of AED29.025 million for the special plate numbers, AED4.135 million for the etisalat by e& numbers, and AED4.935 million for the du numbers. The event, held at the Four Seasons Resort Dubai at Jumeirah Beach, attracted many business leaders and philanthropists, as part of a broad community response to the campaign that honors mothers and supports underprivileged communities sustainably through education.

This article has been translated and is not the original content.