Most Noble Number Charity Auction proves to be an effective platform for expanding philanthropic participation in humanitarian campaigns

Al Mannaei’s remarks comes following the outstanding success achieved by the Most Noble Number charity auction, held at the Armani Hotel, Burj Khalifa in Dubai. Organised by Mohammed bin Rashid Al Maktoum Global Initiatives, in collaboration with Emirates Auction and with the support of the Roads and Transport Authority in Dubai, Etisalat by e&, and du, the auction raised a total of AED 83.677 million.

The proceeds will be fully allocated to support the "Fathers’ Endowment" campaign, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, in conjunction with the holy month of Ramadan. The campaign aims to honour fathers in the UAE by establishing a sustainable endowment fund, with proceeds dedicated to providing healthcare and treatment for those in need.
Al Mannaei stressed the auction’s success shows just how strongly the spirit of generosity and giving runs through Emirati society—values that the country’s leadership has always encouraged and embraced.

“We, at Emirates Auction, are proud to contribute once again to the success of this remarkable charitable initiative. This achievement reaffirms our ongoing commitment to organising world-class charity auctions and providing best-in-class technical and logistical support in line with international standards.” 

“We are committed to ensuring the success of such auctions, as they provide an innovative platform that broadens avenues for community giving and gives a space to the community to showcase a strong sense of social responsibility that defines the UAE’s philanthropic spirit."

He added, “It is a true privilege to be among the key contributors for the fifth consecutive year to the humanitarian campaigns led by Mohammed bin Rashid Al Maktoum Global Initiatives.”
Al Mannaei noted that the charity auction supporting the campaign is still ongoing, with the Abu Dhabi online auction, organised by the Integrated Transport Centre "Abu Dhabi Mobility" under the Department of Municipalities and Transport, in collaboration with Emirates Auction. The charity auction, which will continue until March 17, features 444 distinctive vehicle plate numbers.

He stated: “We’re expecting a great turnout and plenty of generous contributions. Giving is in our DNA—it’s something that truly defines our society. The UAE people never hesitate to step up and support a good cause. We’ve seen it time and again—whether it’s the ‘Mothers’ Endowment,’ ‘1 Billion Meals,’ or ‘100 Million Meals’ campaigns, there’s always a strong spirit of giving and a race to do good.”